People are water starved and schools don’t have toilets. As a result girls have to drop out of school as soon as they start menstruating. This is so unfair –– lack of water and toilets, and just being born a girl, are enough to keep families locked in poverty for generations.

Therefore, we bring to villages and schools water, toilets and reusable sanitary towels at a rate of one village/school per calendar week when you, from wherever you are, do any or all of the following:


When you Advertise4Good, your print adverts –– the same ads that you plan to publish in leading offline news media –– carry additional virtual information that members of public (MOP) are eager to see.

While buying or window-shopping 4Good, MOP Post Causes that propose villages or schools that need water, toilets and or reusable sanitary towels –– MOP share the post with their friends and relatives on social media and they (MOP) request the friends and relatives to also share the post.

By the calendar week when you Advertise4Good, a post will have been shared more times compared to other posts. Your advert will inform MOP about that post  ––  the information will not be printed on your advert, the information will play on phones when your advert is pointed at with phone cameras.

The village or school in that post will get water, toilets or towels when MOP provides us with fine physical address of the school/village soon after reading the information paired with your advert.

For MOP not to scan all adverts in the newspaper, your advert will be published along with a section of newspaper (called 4Good Marketplace, formerly called SDGSUPPORTERS) that informs about previous beneficiaries of the project –– the section is similar to online 4Good market place where MOP Post Causes.

We reward MOP for this.

Soon after we provide the village/school with water, toilet or towels; we start process of providing rainwater harvesting system to the MOP who, after posting cause regarding the village/school, provides us with fine physical address of the village/school soon after reading the information behind your advert –– the reader is another opportunity for us to increase rainwater harvesting in the world. If the home is in urban areas, the system consists of a decorative barrel. If in rural areas, the system consists of a small Zincalume or galvanised Steel water tank


Ensure that each of your print ads buys you (as in barter trade) awesome phone video ads, corporate ads (on facilities that villages and schools urgently need), headline news stories & SDGSUPPORTERS certificates for displaying in your reception and boardroom.

Have your advert printed in 4Good Marketplace (formerly, SDGSUPPORTERS), a section in leading offline news media  –– see the Nairobi Waldorf School print advert.

Your adverts in play video adverts on phones  –– click on video to see how the Waldorf’s advert would play on phone additional details about Waldorf.

Even by advertsing once 4Good,  you support SDGs substantially –– for every 7 ads in 4Good Marketplace, we provide another school or village with a rainwater harvesting  system, toilets or sanitary towels.

If you continue advertising 4Good, a/another system is marked with your name for every 7 of your ads –– see how a rainwater harvesting system would be marked with Waldorf’s name.

Every facility marked with your name is published in leading newspapers  –– see how a system marked with Waldorf’s name would be publicised.

The marking is done during a handing-over ceremony that you and your staff members should attend.

The publicizing happens because, and whenever, you place your adverts (same ads that you plan to publish in the offline publication) in 4Good Marketplace (formerly, SDGSUPPORTERS). You place your ads in 4Good Marketplace to promote rainwater harvesting, sanitation and hygiene –– to, at no extra cost, invite readers to Post Causes about communities or schools that need water, sanitation and hygiene services.

You place your ads in 4Good Marketplace so that we may inform MOP on how well they are sharing their posts –– again, when the MOP point their phone cameras at your adverts, they see and hear the information on their phones.

We take photos of the systems and we send you a copy of the photos per system marked with your name/logo –– see what what Waldorf’s photo would look like.

You frame the photos as per your desire –– you do not have to do it in a specific way.

You display the framed photos at your reception or board room. The photos tell that you improve water, sanitation and hygiene services in villages and schools.

Importantly, the photos inspire your peers to promote rainwater harvesting, sanitation and hygiene. This reduces water starvation, water contamination and school-drop-out (for girls).

So, WasteNoAds!



Who can WasteNoAds?

This opportunity is for all kind of advertisers – here, advertisers are those that draw attention to their products, services, candidacy or events in public offline news medium. An advertiser is such as a:

  • Business
  • Government Department
  • Non-Government Organization (NGO)
  • Charity
  • Politician/Political party
  • Service Organization
  • Marketer

As mentioned before, we publish news articles about beneficiaries of this project in offline 4Good Marketplace. Main part of the articles is photos of the systems (that are marked with your logos or names). The articles emphasise the good work you are doing by helping beneficiaries get the much-needed water, sanitation and hygiene services.

Cooperation of the news articles and your advertising produces a combined effect greater than sum of their separate effects.

The cooperation promotes rainwater harvesting, sanitation and hygiene.

While freeing funds that we would otherwise spend on field officers and publicity, the cooperation encourages MOP to Post Cause. The freed money is equal to cost of major parts of the systems, so, by promoting rainwater harvesting , sanitation and hygiene, you also donate substantially –– in some countries, a tax write-off –– without spending anything extra.

Final part of promotion is optional. You may mention your support in small parts of your ads. (Assuming that your name is CHISHOLM, you may mention that ‘Chisholm Reduces Water Starvation’) – again, this is a right that you may refrain from applying or enforcing.

Promoting public access to water is not simply about increasing provision, improving the quality and cleanliness and signage; it is also about increasing information about availability. This is important for local people and visitors alike.

RaHa aims to improve connections between different elements of the environment: better coordination of projects, information and branding – including small details like signposting and mapping of water services – can help to shape an image (for villages, towns, cities and countries) that makes a lasting and positive impression on local people and visitors.

Therefore, RaHa Solutions includes wide publicity. Information on websites and in local leading newspapers will provide information on where water supply systems are located.

It is Good for Your Business!

When you promote rainwater harvesting, sanitation and hygiene, you remarkably change the lives of many people for the better.

You free us from spending money on field officers and publicity. We then spend more of our funds on Clean Close Water, Sanitation & Hygiene projects in communities and schools.

From now on, advertising your products or services is as good as giving money to the project –– in some countries, a tax write-off –– but nothing extra comes out of your pocket!

Advertising on the systems lets your customers, friends, constituents, donors, investors –– whoever you advertise to –– get to like you, appreciate and respect you more. It’s a cost-free way for you to join in a great cause in bringing clean, close water, sanitation and hygiene services to rural Kenyans and others around the world where women and children walk for hours to fetch water – often dirty, polluted and dangerous.

In one simple process, you:

  • Increase viewership of your adverts;
  • Cut your advertising expenses significantly;
  • Help a village get life-giving water, sanitation and hygiene services that raises them out of poverty… and be more likely to buy things you advertise;
  • Gain the respect and loyalty of your readership as they see you giving in such a significant way;
  • Fulfill the UN mandate that calls upon people and organisations to help provide water resources and to recognise access to water as a basic human right;
  • Gain free publicity for one year as your name – or your company or organisation’s name or logo – appears on the systems

“Whenever you #WasteNoAds you save us money that would otherwise be spent on field officers and publicity. Your cost-free advertising (on water tanks… and cell phones) frees that money to be spent directly on clean water and toilets for villages and schools.”

– Titi Kadu, RaHa

It is More Publicity for You!

From now on; newspaper readers, members of schools or villages countdown on your ads –– these are the same ads that you plan to publish. The school or village discuss with their friends and relatives on how you are helping them in getting Clean, Close Water, Sanitation and Hygiene services. They keep the ads for future references. The ads become dear to the villagers and their friends and relatives.

RaHa sends out press releases promoting your effort. News articles about beneficiaries of this project appear in the same publication as your advertisements—and actually point people to your advertising!

Each of the articles or press releases emphasises the good work you are doing by helping villages or schools get the much-needed water, sanitation and hygiene services.

This gives readers a high opinion of you and adds to your credibility.

RaHa closely coordinates with you to ensure that the news articles and your ads complement each other.

RaHa also promotes your good works on their website, free of charge. When you publish 7 adverts, your logo or advert appears on this section of this website. You extend the reach of your advertising to a world-wide audience.

The logo and news about your good works appear on Success Stories every time you publish 7 adverts as your logo or company name is posted on main part of Clean Close Water and Sanitation system for all who pass to see your contribution to the village or school – this posting is free of charge.

A representative of your business or organisation is invited to the official handover ceremony. Soon after the hand-over ceremony, a news article is published about the beneficiary. The article will be headed: [Your Business name] Transforms [Name of your beneficiary]

RaHa continues to honour you and inspire others by posting on success stories about your business and your efforts to bring life-giving water to this beneficiary.