NOMINATE FOR CLEAN CLOSE TOILETS

There is no restriction regarding locations of nominators and nominees. You could be in USA, nominating any girl or boy, especially adolescent girl from marginalized communities, in Kenya, India…anywhere.

This (nominating) lets your nominee know that you care about them and gives them hope for better sanitation system. You also want to post, tweet, or share the nomination with your friends and everyone you know. Think of the respect you gain as your friends and neighbors see how you are helping this boy or girl.

Reach Out to Your Favorite Advertiser

In the process of nominating, you invite to this exclusive community your favorite advertiser –– one who draws your attention to their products, services, candidacy or events in public offline news medium.

The advertiser will mark with their logo/name your nominee’s built RaHa system –– in photo below, assume that the advertiser is called ‘3PSANITATION’.

Although the marking is for free, it helps a lot. To account for funds, RaHa publishes news articles about the beneficiaries –– this reduces costs of auditing, donors don’t have to travel to the beneficiaries to check what RaHa has done, instead they read the articles and wait to hear your reaction to the article –– is the news true, is the quality as per RaHa’s promise, was it really free of charge….

Main part of the publicity are photos of different built systems. Since logo/name of your favorite advertiser is not same as that of another advertiser, photo of your nominee’s system is not same as photo of a system marked by another advertiser. This difference makes the publicity a lot less monotonous.

In return for this huge input, your favorite advertiser gets a photo of your nominee’s system (for decorating their reception or board room). The photo tells that the advertiser is main part of the exclusive rainwater harvesting (RaHa) community. The photo will also tell that the advertiser is part of community that improves sanitation conditions in villages and schools.

The news articles about your nominee is published in the same publication as your advertiser’s advertisements — and actually points people to the advertising! Each of the articles or press releases emphasizes the good work your advertiser are doing by helping your nominee get the much-needed toilet.

Cooperation of the news article and the advertising produces a combined effect greater than the sum of their separate effects. The cooperation spreads information about RaHa, encouraging more nominations while freeing funds that RaHa would otherwise spend on field officers and publicity. The freed money is equal to cost of major parts of your nominee’s system, so your favorite advertiser donates substantially –– in some countries, a tax write-off –– without spending anything extra.

The advertiser may mention their support in small parts of their ads –– these are the same ads that they plan to publish in any 7 days (again, assuming that your advertiser is called 3PSANITATION and your nominee is called KUKU, the advertiser may mention that ‘3psanitation Supports Kuku’) – this is a right that your advertiser may refrain from applying or enforcing.

SO, IF YOU LIVE ANYWHERE IN THE WORLD AND YOU KNOW OF A…

  • girl or girls living where the human right for access to improved sanitation facilities should be improved.

…THEN, RAHA SOLUTIONS IS THE NO-COST WAY TO SUPPORT A GREAT CAUSE!